...Especially not in the case of my company. There are those who venture to say that a DJ who charges a low fee for an event is inexperienced and NOT considered a professional DJ.
I find myself looking at the rate I charge for events and wonder: Would it appease people if I raised my prices? Currently, I charge enough for the overhead costs on travel, music updating, and maintenance & upgrades for my equipment. So far, I've been hired because we're a great deal, essentially the lowest bidder. I've read a lot of articles by DJs who are (of course) advertising themselves, stating that one should shoot for a DJ who bids in the middle (which of course, they are just that DJ). Supposedly, low bidders are inexperienced, desperate DJs and high bidders may not just be that much worth it.
I love what I do. I'm not making a living off it, but it is an extra job that I truly enjoy. I love making people happy, giving them a good time, even if it's just for one night. I love to attract much-needed attention for charities and businesses, boosting their development. Most of all, music and technology research is my niche. It's fun to expand my appreciation for more genres of music and to learn about their histories. The tech part is fun, too, mostly because I love shopping.
Let's see...big spending, loads of fun, good tunes, happy people.... Yup! I'm there.
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